If you’ve ever picked up a bottle of shampoo or conditioner and wondered what all those ingredients that end in “-cone” are, chances are you’ve stumbled upon silicones.
Silicones are a family of synthetic ingredients commonly used in hair care to provide glide, softness and shine. They coat the outside of the hair shaft for that sleek, frizz-free finish straight out of the shower.
The downside is that they don’t actually address the underlying factors that contribute to dryness, roughness or frizz – they just cover them up. Some silicones also build up in the hair over time, particularly when combined with milder cleansers that aren’t designed to remove them.
For some people, this leaves hair feeling heavier, flatter and harder to style between washes. It can also make it increasingly difficult for moisture-rich ingredients to reach the hair shaft where they are needed.
Our Respect My Roots Natural Haircare range achieves the same softness, shine and frizz control, minus the silicone coating.
The secret is not a miracle ingredient. It’s a combination of clever botanicals that work together to cleanse, soften, hydrate and soften, without building up where it shouldn’t.
See how we get salon-level results without silicones
Our shampoo gently cleanses without stripping
Many conventional shampoos rely on harsher cleansing agents that can leave hair feeling squeaky clean but also dry, stressed and craving more conditioner than it probably needs.
Respect My Roots Natural Shampoo contains Sodium Lauroyl Methyl Isethionate, a premium sulfate-free cleanser beloved by Curly Girl fans for its ability to create a rich, satisfying lather without the harshness often associated with traditional sulfates. It helps remove dirt, excess oil and product build-up without leaving your scalp feeling stripped or your hair feeling like straw.
We’ve also added betaine, a natural ingredient from sugar beets that helps support moisture balance, as well as glyceryl oleate, which helps renew softness during the cleansing process.
Our Conditioner focuses on hydration, not coating
Many silicone-based conditioners work by creating a smooth film on the outside of the hair. Our Respect My Roots Conditioner takes a different approach.
Rather than simply coating hair, it combines ingredients that help maintain moisture, softness and manageability while maintaining a lightweight feel.
Murumuru Seed Butter – Nature’s answer to silicone
Murumuru butter is often called a “vegetable silicone” because it offers many of the smoothing benefits people love about silicones without relying on synthetic coatings.
Rich in nourishing fatty acids, it helps to smooth the hair cuticle, reduce the appearance of frizz and support softness and shine. It also helps create a protective layer on the surface of the hair that helps retain moisture and can help reduce the effects of humidity on the hair.
Isomerate Saccharide – The Moisture Magnet
This clever ingredient helps lock in moisture to the surface of the hair, even after rinsing. Rather than providing a temporary burst of hydration that disappears down the drain, isomeric saccharide helps support longer-lasting moisture retention, leaving hair softer and more manageable between washes.
Hydrolysed Quinoa – The Mane Overachiever
Hydrolyzed quinoa is a plant-based protein that helps support feeling stronger and healthier hair. Forms a light film along the hair shaft that helps improve softness, moisture retention and manageability while supporting elasticity.
Unlike some treatments with heavier proteins, it helps provide strengthening benefits without leaving hair stiff or brittle.
Jojoba Esters – The Secret Softener
Our conditioner also contains Jojoba Esters and Hydrolyzed Jojoba Esters, which help improve softness, smoothness and shine while maintaining a lightweight finish. Think silky locks that can be pulled out rather than heavy, coated strands.
Here’s the thing about silicones…
They can make hair look great right away, but they can also create build-up that eventually makes hair duller, heavier and harder to style.
Customers who follow the Respect My Roots series consistently report that their locks improve over time, not just immediately after washing. This is the difference between temporarily coating the hair and actually improving it over time.
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