Stephanie Beauverd is its creator My dear expectant mothera pregnancy journal born from her own journey into motherhood, reflection and inner healing. Drawing on her background and experience, she is passionate about supporting women to connect more deeply with themselves during pregnancy through gentle, intentional journaling. With a focus on mindfulness, emotional wellness, and empowered birth, Stephanie has created a resource that encourages moms-to-be to slow down, mentally prepare for pregnancy and birth, and explore the transformative transition to motherhood with clarity and compassion. Here, she talks to The Natural Parent magazine about the inspiration behind her business, how she balances work and family life, and her hopes and dreams for the future.
The passion: What inspired you to create your business?
One night, as I was feeding my (then) six-month-old son, I began to think about what had helped me have such a powerful birth experience and peaceful pregnancy. I realized that it was the inner work I had done that had the most profound impact: facing my fears, challenging my beliefs about birth, asking myself tough questions, healing past hurts, and more.
The way I used most often to do this inner work was by recording. Somehow, the idea just popped into my head as I lay awake at 2am. “Wouldn’t it be awesome to make a journal that helps pregnant women do the same kind of powerful inner work that I did, and have it all there in one resource for them?” I thought, why not see what I could create without any expectations – and well, the rest is history: over 100 women have used and loved my journal!
The launch: How did you get started in the first place?
Well, having a six month old baby without much support or time away from him, I started slowly, very slowly! It took about a year to create the magazine, find a printer, print my first batch of magazines, and have everything I needed ready to share with the world. I worked on it for 10 minutes every now and then when my boy was sleeping, but I didn’t rush because I wanted to be intentional with what I was creating.
i started mine My dear expectant mother pregnancy magazine in October 2024. I really didn’t have high expectations or goals when I first came out. I just wanted to share my journals with pregnant women and I fully believed if it was meant to take off. For me, the process of creating the magazine and bringing it to life was something that really brought me so much joy during the early postpartum period. It gave me an outlet for my creativity and something to keep my mind active despite how sleep deprived I was!
Innovation: What has been the biggest breakthrough for you with your business?
I would have to say when I realized early on that authentic relationships in business are the way to go. What I mean is that social media can create such an illusion of false connection: eg, you have thousands of followers, but are they really loyal customers who love your business?. I realized that building and nurturing genuine relationships with the women who loved and bought my journal not only felt more aligned with me, but also made more sense for long-term business success than chasing numbers on social media. I have connected so many amazing pregnant women and also made connections with many amazing doulas, midwives and the like, all over Australia and even in many other parts of the world.
Yin and Yang: How do you balance work and family?
Well, to answer that, I must first say that at this time in my life, my family and my mother always come first before business. Of course sometimes there are things in my business that I need to attend to urgently and I’m lucky to have an amazing partner with a flexible work schedule who can handle parenting so I can do what I need to do professionally. Now I mostly do my business when my son is sleeping or happily playing with his dad. I try to maintain a balance between working in my business and taking care of my family by checking my needs first. I have pretty strong boundaries where my self care and nervous system regulation needs to be supported on a daily basis because if I’m not in a good place, nothing else runs smoothly, not my business or my family! I like to work because I really don’t like to work, so I could easily overwork myself, but I’m very conscious of checking myself to make sure I don’t burn out. I also want to build a long-term sustainable business and I’m not afraid to go slow to make it happen.
