If you read our latest blog, you will know that we are busy behind the scenes giving our entire natural deodorant (both sticks and pastes) a makeover huuuuge.
What started as a part of a lack of ingredients turned into a greater renewal of the formula in Woohoo history (and yes, we still feel quite enjoyable for it).
But there is an update that we only touched soon and is a kind of big case.
We’re talking about his smart new combo bicarb + extremely thin, 100% natural magnesium In regular types of power.
The old normal force was basically the loose siblings of the extra force (the same type, only with less bicarb). He worked, but I knew we could do better.
We wanted to make it even more polite *without sacrificing any of the *efficiency *. And where the magnesium went up on the plate.
So Aaron returned to the lab and hit something very special.
A total leak of a formula, if we say so.
Let’s get how two smart ingredient bites helped us create our own disgust Regular endurance deodorants (yes, sticks and pastes!).
First: What even causes body odor?
Quick renewal: Bo does not come from sweat itself (sweat is odorless).
Dirt occurs when the bacteria on your skin break the compounds in your sweat into fatty acids and sulfur molecules. Then things start taking funky.
So when we speak deodorant, we are talking about management of bacteria, not just smells.
Bicarb’s split
Sodium bicarbonate (also known as Bicarb) is a natural, incredibly effective bo-fighter. It works by increasing the pH of your residues, creating an environment that is less smelly bacteria.
Less bacteria = less dirt.
But here’s the thing: Bicarb can be a little boss.
At higher concentrations, can:
- Disorder of your skin barrier
- Cause redness or irritation (especially after wood)
- Feel a little abrasive if the size of the particles is not correct
So we decided to work with something a little more …
Magnesium: the whispering skin
After many UM-Tw and Ah-ing (Read: Endless Research, Tests and Tests) We upgraded our magnesium to a 100% natural blend Magnesium hydroxide and magnesium chloride that comes from the sea (fancy, we know).
While the old magnesium hydroxide worked well, this new form of magnesium is a next level, proven to provide long -term bo.
It is better than the bicarb soda to maintain your skin barrier happy and balanced bacteria, but in a softer, noblest way. It even helps to regulate moisture and reduce irritation.
If your pits could hit, it would be!
Woohoo Natural Deodorant & Anti -chafe Stick (Urban) 60g – New Formula
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Woohoo Natural Deodorant & Anti -chafe Stick (Surf) 60g – New Press
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So why use both bicarb and magnesium;
Because together, it’s a team of dreams.
We knew that the bicarb packing a punch when it comes to controlling the odor (especially moderate to heavy sweaters).
And we knew that magnesium could make things polite, smoother and more loving the skin.
So, instead of making you choose, we built a hybrid regular force that plays in both of them:
- Less bicarb to reduce the likelihood of irritation
- Magnesium to keep long protection bo
- A more creamy texture for a softer, smoother application
The result? An extremely effective, gosh-darn-awesome normal force natural deodorant
We have remoded our own Regular Power of Natural Deodorants – sticks and pastes – not because they had to (they still worked great), but because we were knew we could do better.
Now when you arrive for Urban or surfingYou get a formula that is:
- Less annoying
- More smooth to apply
- Incredibly effective
- And suitable for many more types of pit
Also make Ahhhhmazing Anti-chafe sticks. Pull them under boobs, between thighs or anywhere you need a little less rubbing and a little more love.
As always, we will continue to learn, try, pinch and make for your behalf, because we believe that your daily routine should make you feel like a fresh from fresh superhero 🙂
We hope to love your new normal power of natural deodorants !!!
PS If your skin is extremely sensitive, you might want to see our range without bicarb here.
Woohoo all the natural deodorant paste (urban) 60g – new formula
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Woohoo all the natural deodorant paste (surf) 60g – new guy
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